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Ashcroft Capital Website
Ashcroft Capital Overview
Founded in 2015, Ashcroft Capital is a vertically integrated investment firm specializing in acquiring and managing apartment communities across the Sun Belt. With a focus on unlocking value, we deliver strong investor returns while fostering thriving residential communities.
Our in-house platform streamlines every aspect of the multifamily investment lifecycle. Through Birchstone Residential, our dedicated property management company, we ensure seamless operations and an exceptional resident experience. Birchstone Construction enables cost-effective renovations, while our proprietary SureHome Procurement strategy drives material cost savings, enhancing overall profitability.
Ashcroft Capital’s value-add investment strategy focuses on acquiring well-located properties with strong potential for renovations and operational enhancements. By leveraging our expertise, we drive increased property value, operational efficiency, and attractive returns for investors.
Beyond financial performance, we prioritize resident satisfaction by maintaining high-quality communities, fostering a sense of belonging, and delivering top-tier customer service. Our experienced leadership team combines industry best practices with innovative solutions, ensuring each asset benefits from a strategic and adaptable approach.
With a strong commitment to capital preservation and a proven track record of success, Ashcroft Capital is dedicated to creating long-term value for investors and residents alike. Join us in shaping the future of Sun Belt multifamily real estate.
Address
800 3rd Ave, Suite 2210
New York,
New York
10022
Year Founded
2014
Operates In
Asset Classes
Multifamily
Accepted Investors
Accredited
highlighted review
Verified Investor
1.00
"100% loss of capital"
My unfortunate update is Ashcroft announced that one of the deals I'm in will be 100% loss of capital for investors. It's obviously disappointing and what's disappointing is that it comes as a real surprise to me because nothing in the monthly reports I've been receiving for 5 years outlined challenges but did not indicate this may be the outcome. I believe that maybe they had hoped they could save the deal but their misleading and pollyannish reporting I think did a real disservice to investors and did not set the right expectations.
Verified Investor
2.00
"Mixed Results"
I've invested in 3 deals with them. The first one did well as they sold it in 2022 when values were near peak. The other two, however, have had paused distributions for some time now given they used floating rate debt. The operations/property performance has been decent, but the increase in debt service cost they have not been able to overcome. I think/hope they the have the ability to navigate and in the long run and that they can hold on and either sell if/when market improves or potentially refinance. I feel they have done a good job of communicating the status to their investors
Verified Investor
3.00
"Kind of Reserving Judgment Until Disposition, Frankly!"
Essentially my two deals (single assets) have paid decently well and marginally well, respectively. Both have current paused distributions. One has brought on pref equity, and one is likely going to have a small-ish capital call coming down the pike. But paused distributions in this environment is not the worst thing in the world. Most sponsors from this era are not doing fantastic and are underperforming at least. Yes I might quibble with a thing or two about Joe and Frank, but since the assets haven't sold yet, I can't really say how things are going to work out in the end. I probably got kind of lucky and am invested in the top half of assets they got themselves involved in--my properties are more than likely going to sell and who knows it might be for an IRR above zero, or who knows. I have no knowledge that my equity is going to get wiped out or anything. So therefore I don't want to contribute to the scuttlebutt online about these guys are this or that, or they've done this or that. I'm not going to pile on until or unless I have been wronged by them. And thus far I have not. Now, Brian Burke of Praxis notes that a lot of syndicators from the 2018-2021 era have done some things that could be likened to swimming naked, and when the tide goes out we are all gonna see. So I'm not going to speculate that Joe and Frank did X or Y that was ill-advised, unwise, greedy, or sheisty unless or until I have solid reason to believe--in my particular assets--that this is certainly true. Maybe I never feel that way, it's hard to say. I know some assets are ailing, and their Funds are roundly criticized online. My two just aren't (as of yet) terribly bad off. One is a 1970s era property, and is suffering from some deferred maintenance that is just not in the budget to fix. So I'm not super jazzed about that, I will say.... In the other, we were all watered down by pref equity. However, they allegedly used that money to continue renovations--a must in this part of Dallas, I hear. So I guess it kinda had to happen. Desperate times call for desperate measures... Since my assets are 2-3 years away from disposition, I would like to believe (hope?) that they are working as diligently and ethically as they can to get this plane landed safely! Word around the campfire is that they are fully engaged and "on it" as far as trying to solve problems nowadays. I heard a rumor that Frank relocated to be closer to the DFW assets, which if true is quite significant. Whether Ashcroft's problems are self-inflicted is actually a bit hard to say--there are some opaque aspects to all this that perhaps time will tell about. Maybe lawsuits will uncover some significant misalignment, I do not know. Outright fraud or sheisty behavior? I would personally be surprised--but these things do happen with sponsors. One person in the know I am acquainted with thinks highly of them and feels they are duly engaged at this time. Says they probably could have walked away and been fine for the rest of their lives, but they are sticking it out and trying to right the many ships that are leaning in the water.... Will I invest with them again? If they land these two assets with a single-digit IRR, or a less-than-15-percent-loss-of-capital, I will compare them to other sponsors from that exact era and say, "hey everyone who wasn't on the sidelines at the time got screwed to some degree, so maybe these guys have learned the lessons that Brian Burke notes can only come when a sponsor has been through a significant downturn." And since BB calls what we are going through now "a multifamily depression", who is to say I would have done any better than Frank and Joe? I will add that my Class A distributions were very significant for a few years there. Whether they *should have* paused them sooner--well that is hard to say. Perhaps the answer should be yes--since a capital call probably seems likely. I duuno. Caveat: I am consulting someone good on Upwork to talk all this through, so perhaps I might one day want to revisit this review and downgrade it; time will tell. This can be a rough business, investing--and all my paused distributions in a bunch of assets have proved it to me very clearly. Best wishes!
Verified Investor
1.00
"Terrible senior leadership"
Ashcroft's leadership is awful. I invested in 2 deals with them, and they have paused distributions on both deals. One of the deals had two separate capital calls. Their underwriting and management of interest rate risk is pathetic and I expect a 100% loss in both deals. I feel like a fool for investing with them.
Verified Investor
1.00
"Worst operator in the business"
What a joke. These people should be ashamed of themselves. Two capital calls for their first fund; in the setting of my investment with 6 other competitor investment firms all at the same time, none of which have had even one capital call. Ashcroft blames everything on interest rate as if every other operator is not in the same situation. Just reflect poor planning and horrible mismanagement. I'm assuming ashcroft will shutter its doors soon. But remember never to do business with Frank Roessler, Scott lebenhart, etc if they ever go to another firm and try to swindle more people out of their money.
Verified Investor
1.00
"Never again"
I invested in Fund 1. So far not one but two capital calls for the same fund. Alot of excuses, calls to representatives don't match what was said on the webinar. Ashcroft blaming everything but themselves and after the first capital call offered investors who contributed access to investing in their new acquistion?!?!? Ending my partnership with them and at this point just hoping to get back what I put in.