New Standard Equities is a privately-held, vertically integrated real estate investment and asset-management firm, founded in 2010 and headquartered in Encino (Los Angeles), CA.

They specialize in acquiring, renovating/repositioning, operating, and eventually disposing of multifamily apartment communities — primarily Class B/C apartments built in the mid-20th century — across the Western U.S. Their strategy centers on “value-add + active-management”: buying older multifamily properties in in-fill or supply-constrained markets, applying capital-improvement programs and professional property management, then stabilizing occupancy and rental income to generate enhanced returns.

NSE emphasizes a hands-on, vertically integrated model: they maintain in-house teams for asset management, property management, and construction/ capital-improvements — aiming to control execution, cost, and operational quality from acquisition to exit.