CNL Financial Group

CNL Financial Group is a private investment management firm headquartered in Orlando, Florida, dedicated to creating long-term value through visionary investing and enduring relationships. Founded in 1973 by James M. Seneff, Jr. with a $5,000 loan, CNL has since evolved into one of the nation’s leading private investment firms—forming or acquiring companies with more than $34 billion in assets and raising over $19 billion through private and public offerings.

Guided by the philosophy of “Where Vision Creates Value®” and the mission of “The Democratization of Investments®,” CNL seeks to make high-quality alternative investments accessible to a broader range of investors. Its Research-Driven℠ approach and commitment to building capacity while protecting the downside reflect a disciplined strategy rooted in integrity, innovation, and partnership.

For over 45 years, CNL’s success has been built on relationships that transcend transactions, earning its reputation as a trusted partner for institutional investors, financial professionals, and industry leaders across multiple sectors.